Logo Design Contests

I have been doing some Logo designs for online design contests, which I find are quite exhausting. Most of the contests I enter have about 20+ designers and about 200+ competing designs. I am up for a challenge, but I am beginning to find this to be quite ridiculous. I see a lot of really great designs go unnoticed (mine included). I wish there was a way to let the companies that use these design contest sites know that they can hire a freelance graphic designer (like myself or one of the thousand other designers posting their work to these contests) for a lot less money! They would also develop a personal relationship where they could provide one on one feedback and get more for their money. Please spread the word about freelance artists, photographers, authors, and graphic designers when you hear of a need because you will not only be doing our community a favor, but also the company looking for one of these services.

The Power Of Social Media

I know you've seen the advertisements out there for your favorite stores, products, and well pretty much everything out there that say "Like us on Facebook" or "Follow Us on Twitter." Well the reason for this push toward social media is that it works! I know there is a lot of kick-back out there from a lot of small businesses about putting themselves out there on social media, but the fact is that this is the way of the world. Not to mention, it is FREE and EFFECTIVE advertisement. Social media is the only form of advertising short of a face-to-face meeting or a phone call that actively engages your audience.

A testament to the power of social media is one of my favorite accounts. U. Med Aesthetics, and it's founder Dr. Brynn Richardson, recently held an event for a launch of a new product. They sent out mailed invites, email invites, and created a Facebook event. With the Facebook event, they shared the details with their friends and posted the details on Twitter. They maintained their social media daily with occasional reminders of the upcoming event. On the day of their event, they received NO guests/customers from their mailed invites (which costed them a lot of money with no return on the investment). They received 10% of their guests/customers from their emailed invites (which was essentially free). AND...a whopping 90% of their guests/customers came from the work they did with their social media!!! This is AMAZING!

So, I guess my point is that you cannot afford not to have social media if you own a small business or any type of business really. If you are interested in developing social media sites for your business, please feel free to give me a call. I would love to help get you started on a trend that could change your business and your life for the better!